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导读大家好,小帅来为大家解答以上的问题。环球掠影,环球掠影很多人还不知道,现在让我们一起来看看吧!1、一...

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1、4.4全面管理企业与客户发生的各种关系企业与客户之间发生的关系,不仅包括在单纯的销售过程中所发生的业务关系,如合同签订、定单处理、发货、收款等,而且也包括在企业营销及售后服务过程中发生的各种关系,如市场推广过程中与潜在客户发生的关系等。

2、依托这样一个平台,海尔开始了通过产品多元化扩张品牌的第二阶段成长。

3、企业管理组织现代化的一个重要任务是建立与现代化企业制度相匹配的企业治理结构和企业其他组织结构,严格企业的各级岗位责任制。。

4、第二,个体消费意识及行为是分散、互扰的,难以形成明确、一致的社会消费需求信号,对经济发展的指示含混不清,对经济活动产生扰动,引导作用被削弱。。

5、因此自然垄断体现为反垄断法的豁免条款,只能通过政府管制。。

6、月底到达益阳,主要负责益阳城区整个市场,老板郭总不当家,他是个赌鬼,有一次见他一个晚上输了十来万!老板娘胜姐当家,胜姐是一个有思想,有魄力的女商人,开的广本亚个10款,有俩套房子,快四十的人了,依然丰韵不减!下午我去看了仓库,库存有1万6千件,这样的库存还不算高。。

7、任何企业和个人都可以在供应链上找到自己的位置,而这个位置也基本上反映了其所处的生态环境。。

8、��参考文献[1]黄正明.中小企业人力资源开发与管理[J].当代经理人,2006.[2]欧立光,苏丹.中小企业如何解决人才问题[J].中外企业家,2007.[3]马丽.关于加强中小企业人力资源管理的几点思考[J].时代经贸,2007.[4]李志,李丹.促进大学生中小企业就业实证研究[J].人才开发,2007.[5]杜琳琳,孙彩霞.我国中小企业地人才引进[J].商业资源,2007.免费论文下载中心声明:本论文来自免费论文下载中心:免费论文下载中心所发布的论文版权归原作者所有,本站仅供大家学习、研究、参考之用,未取得作者授权严禁摘编、篡改、用作商业用途.。

9、Howdoesaninvestigationofsocial-culturalinfl论文类别:工商管理论文下载-管理理论论文下载上传时间:2008/9/178:40:00论文作者:未知论文版本:简体版繁体版英文版1.Internationalmarketingingeneralisinfluencedbysocio-cultural,background,religiousbeliefsandcustomswhichcannotbeoverviewed.Theculturaldimensionprovidesthechanceandchallengetomarketers.Sotheinvestigationissignificantwhichwillmakethedecisionaccordinglyandmorecorrectly.Withthefollowingwewillintroducethenecessityindetail.Customisthemostimportantfactorinfluencethemarketing.Infact,successfulmarketingpeoplesawthecloseconnectionbetweencustomandcustomers:thewaytoturnpeopleintocustomersistomakeyourproductpartoftheircustomaryactions.Sometimeswholeindustriesarecreatedaroundacustom(Halloweencostumes)andatothertimes,customsarecreatedaroundaproduct(Valentine’sDaycards).Inbothcases,marketerstookadvantagesofthebasichumanneedforritual.Culturesdistinguishthemselvesbytheirrituals,evenwhentheyshareacommonlanguage.Collectingknowledgeaboutlocalcustomisbestdoneupcloseandfirsthand.Getting“ontheground”informationiswellworththecostthatitmayentail.Ifyourfirsttriptoanewcountryisforthepurposeofsellingaproductratherthaninvestingthepotentialtosellone,youmaybedisappointed.Marketershavetolearnhow,why,andwhenthetargetmarketgoesaboutitsbusinessinordertomakeyourproductfit.Anothershouldbetakenintoconsiderislanguage:Mostoftheworld’snationalboundariesaresetalonglinguisticperimeters.Especiallynames,whichareimportantineverylanguageandformarketers,brandnamesareparamount.Arrivinginanewmarketwithagreatnewproductthat’ssaddledwithabadbrandnamecouldspelldisaster.Evenestablishedinternationalcompanieshaveproblemswiththeirnames:SiemensisrarelyspelledcorrectlyanywherebutGermany,andfewpeopleineastAsiacanpronounceNestleproperty,norcanWesternerspronounceHyundai.Investigationofthelanguagewassurelykeyinnamingtheproduct.Also,thehistorycannotbeneglected.Everycountryandculture,whetherit’sasancientasIndiaorasyoungastheCzechRepublic,hasahistorythatwillgreatlyaffectboththemarketandthemarketer.Understandingthathistorywillenableamarketertoapproachthecultureinamoresubtlemanner,anditwillcertainlycauseanadjustmentofschedule.Ontheotherend,aculturethathasbeenmarkedbyindependenceforsometimewillhavefewfearsofforeignoperationsandmayfindthesubtleapproachfartoolacklusterandslow.Marketersmaybringtheirownbusinesstotheprocessandshouldtakecaretoseparatethemselves,atleastemotionally,fromtheirpersonalandculturalhistory.Oftentimes,thisincludesracialprejudicesthataredifficulttoshake,earlierpoliticaldisagreementsthathaveneverbeenfullysettled,ofoldunhealedwarwounds.Moreover,whenenteringtheforeigntherewillbemanyotheraspectsshouldbelearned,suchasreligion,thefamily,theeducationect.Theinvestigationoftheculturedimensionwillprovideinsightsforthemanagers,andthentheywilldealwiththebusinesseasilyandappropriately.Insomecases,itrunsalonggenderlines.Generallyspeaking,theinvestigationofsocia-culturalinfluenceswillbenefitthethemarketing:engageyourknow-howtoincreasesecurity;getimportantdetailstoreachyourmostimportantprospectivecustomers;reduceyourcostsforgoodscreditsandhence:increaseyourprofit.Themanagersneedtoputgreatemphasisontheinvestigation.2.Entrymodel(think2differententrymodel)inadditiontoevaluating2alternativemarketentrymodes.Alsodiscussthefactorsthatinfluenceaffirmschoicebetweenthealternative.Thereareavarietyofkindstoenteranothermarket,thesimplestformofentrystrategyisexporting,andmorecomplexformsincludetrulyglobaloperationswhichmayinvolvejointventures.ThefollowingwillintroducejointventureandFDI,alsocomparethedifferencebetweenthem.JointventuresJointventurescanbedefinedas"anenterpriseinwhichtwoormoreinvestorsshareownershipandcontroloverpropertyrightsandoperation".Jointventuresareamoreextensiveformofparticipationthaneitherexportingorlicensing.Therearefivecommonobjectivesinajointventure:marketentry,risk/rewardsharing,technologysharingandjointproductdevelopment,andconformingtogovernmentregulations.Otherbenefitsincludepoliticalconnectionsanddistributionchannelaccessthatmaydependonrelationships.Thekeyissuestoconsiderinajointventureareownership,control,lengthofagreement,pricing,technologytransfer,localfirmcapabilitiesandresources,andgovernmentintentions.FDI:Foreigndirectinvestment(FDI)isdefinedas“investmentmadetoacquirelastinginterestinenterprisesoperatingoutsideoftheeconomyoftheinvestor.”TheFDIrelationshipconsistsofaparententerpriseandaforeignaffiliatewhichtogetherformatransnationalcorporation.InordertoqualifyasFDItheinvestmentmustaffordtheparententerprisecontroloveritsforeignaffiliate.ForaninvestmenttoqualifyasFDI,physicalcapitalmustbecreatedintheforeigncountry(suchasmanufacturingfacilities,orfactories.)Thisphysicalcapitaliscontrolledbyafirmbasedoutsideofthereceiving,orhostcountry.Foreigndirectinvestmentisconsideredtobeaverystableinvestmentbecauseitinvolvesthecreationofphysicalcapital.FDIisconsideredtobealongterminvestmentbecausephysicalcapitalisnoteasilyliquidated.Comparethetwomodes:ModeJointventuresDirectinvestmentConditionsfavoringthismodeLargeculturalDistanceAssetscannotbefairlypricedHighsalespotentialSomepoliticalriskGovernmentrestrictionsonforeignownershipLocalcompanycanprovideskills,resources,distributionnetwork,brandname,etc,Partners’size,marketpower,andresourcesaresmallcomparedtotheindustryleaders;SmallculturaldistanceAssetscannotbefairlypricedHighsalespotentialLowpoliticalriskAdvantagesOvercomeownershiprestrictionsandculturaldistanceCombinesresourcesof2companiesPotentialforlearningLessinvestmentrequiredSharingofriskandabilityJointfinancialstrengthMaybeonlymeansofentryandThesourceofsupplyforathirdcountry.GreaterknowledgeoflocalmarketCanbetterapplyspecializedskilledCanbeviewedasaninsiderDisadvantagesDifficulttomanageDilutionofcontrolGreaterriskthanexportinga&licensingMaybeimpossibletorecovercapitalDisagreementonthirdpartymarketstoserveHigherriskRequiresmoreresourcesandcommitmentMaybedifficulttomanagethelocalresourcesCase:QuebecorWorldwillprint20billiondirectorypagesayearinMexico,equaltomorethan75percentoftheMexicandirectorymarket.Whichmakeuseofthefollowingtwopoints:FDIbyacquisition;FDIwillincreasecapacity,andcompetitivenessoftarget.Differentmodesofentrymaybemoreappropriateunderdifferentcircumstances,andthemodeofentryisanimportantfactorinthesuccessoftheproject.Ifthepartnerscarefullymapoutinadvancewhattheyexpecttoachieveandhow,thenmanyproblemscanbeovercome.3.Acquisition(largeconsumermanufacture):Introduction:Undertheconditionofmodernenterprisesystemandmarketeconomy,“acquisition”oftenreferstoalegalactforanenterprisetoacquirethecontrolpowerandmanagingpowerofanotherenterprisethroughacertainchannel.Whichisalsoknownasatakeover,isthebuyingofonecompany(the‘target’)byanother.Anacquisitionmaybefriendlyorhostile.Intheformercase,thecompaniescooperateinnegotiations;inthelattercase,thetakeovertargetisunwillingtobeboughtorthetarget'sboardhasnopriorknowledgeoftheoffer.免费论文下载中Typesofacquisition:Thebuyerbuystheshares,andthereforecontrolsthetargetcompanybeingpurchased.Ownershipcontrolofthecompanyinturnconveyseffectivecontrolovertheassetsofthecompany,butsincethecompanyisacquiredasagoingbusiness;suchtransactioncarriesalloftheliabilitiesaccruedbythatbusinessoveritspastandalloftherisksthatcompanyfacesinitscommercialenvironment.Thebuyerbuystheassetsofthetargetcompany.Thecashthetargetreceivesfromthesell-offispaidbacktoitsshareholders.Suchtransactionleavesthetargetcompanyasanemptyshell.Abuyeroftenstructuresthetransactionasanassetpurchaseto"cherry-pick"theassets.Adisadvantageofthisstructureisthetaxthatmanyjurisdictions.Recently,alongwiththedevelopmentoftheeconomic,thescaleoftheacquisitionbecomesoverwhelmingandthephenomenonmorenormal.ThemainwaysofacquisitionofChineselistedcompaniesbyforeigncapitalarethefollowing:acquisitionbyagreement,acquisitionbyoffer,increasingtoissueBsharetocertainpeople,indirectacquisition,enteringintoChineselistedcompaniesbywayofjoiningtheprocessofchangingstateassetscreditors’rightsintostockinterests,formingChinese-foreignjointventuresandsoon.Basedthebackgroundofeconomicglobalization,acquisitionofChineseenterprisesbyforeigncapitalhasbecomethemaininternationaldirectinvestmentwaybyforeigncountries.Chineselistedcompaniesaretheirmainobjects.ExampleAgilent'sacquisitionofIBM'sarrayandchargetestassetscombinesIBM'stechnologyandproductknowledge,itslargeinstalledbase,anditsmarketrecognition.TheacquisitionisbeingintegratedintoAgilent'sHachiojiSemiconductorTestDivision.AgilenthasassumedfullresponsibilityforIBM'swideinstalledbaseofFPDmanufacturersinJapan,TaiwanandKorea,aswellasongoingcommitmentsinapplicationsupport,productsupportandfuturerequirements.FPDmanufacturershavelongunderstoodthevalueofarraytesting,suchaspost-processcostsavings,expeditedyieldramp-upandstabilizationoftheproductionprocess.Movingforward,bybuildinguponthefoundationofbothAgilent'sandIBM'stechnologyandexpertise,AgilentexpectstosetanewindustrystandardforFPDarraytestingintermsofabsolutemeasurementsensitivityandspeed.Theyalsoexpecttodelivertocustomersimprovedmanufacturingprocessesatlowercost-of-test,ultimatelyenablingmoreaffordableFPDproducts.Acquisitionisaneffectiveapproachforenterprisestoenterintoforeignmarkets.Soacquisitioncannotonlyenlargetheclientbaseofcompany,butalsomakeitmorecompetitiveforforeignproductcost.Anditcanalsoprovidemoredistributionchannelsofexportmarket.Qlast:AmericantheoryofHRM----internationalboundaries&‘cultures----Hofstedculturedimensions.人力资源引入:(A)Humanresourcemanagementisthetheory,techniques,methods,andtoolsforstudyingtheadjustmentofpeopleandtheirrelationsintheorganization,connectionbetweenworkanditsrelations,matchingthepeopleandworkinordertofullydevelophumanresourcemanagement,tappeople’spotentials,motivatingpeople,promotingtheworkefficienciesandmeetingtheorganizationalobjectives.AndanotherquotefromTomKeenoyisthatHRM’smainpurposeisto“providealegitimatemanagementideologytofacilitatetheintensificationofwork”.Toachievethisobjective,themeaning,historicaldevelopmentandtheoreticalunderpinningsofHRMareoutlined.Globalizationhaspotentialimplicationsforvirtuallyalloftheresearchneedsanddirectionswealreadyhaveidentified.Today'sincreasinglyglobal,competitivemarketplacehasdrivenconsiderablechangesinlabormarkets,andhastransformedthepracticeofHumanResourceManagement.Expandedmultinationaloperationswithinlargecompanies,combinedwithincreasedtechnologyandcommunicationcapability,haveledtovastdiffusionofglobal“bestpractices”inHRM.引出文化差异现象,提出并分析问题(B)HowevertheCoreofCross-CulturalManagementCulturaldifferencesaffecttheefficiencyoforganizationsthroughpeople’sminds,valuesandbehavior.Itisalsohumans(forexample,themanagers)whoimplementcross-culturalmanagement.Aglobalorganizationneedstounderstandcross-culturaldifferencesbothinsideandoutsidetheorganization.Managingglobalboardsandseniorexecutivecommitteesrequiresasophisticatedunderstandingofculturaldifferencesininteractionpatternsandinattitudestowardstime,influence,andproblemsolvingstyles.Generallyspeaking,therearethreeculturaldimensionsdefined:Powerdistance,Uncertaintyavoidance,Inpidualism.AsfarasIknow,themostsignificantinfluenceinculturaldifferenceisthepowerdistance.Itisthedistancebetweenamanagerandsubordinate.Amongmostorientalcorporatecultures,thatisahighpowerdistanceculturethatmanagersmakethedecisionandsuperiorsappealtotheentitledmoreprivileges.Insuchsituation,itisnotberegardsifasubordinateshaveadisagreementwiththeirmanagers.Butinthewest,whentheemployeegotdifferentideas,hewillgotodiscusstheproblemwithhisboss.Conflictandmisunderstandingmustoccuriftwoormoreinterculturesmeetup.Underthissituation,theinternationalmanagersmustpayattentiontotheclashesandbeawareof.Howtoworkthesubordinatestogetherefficientlyandmorecooperativelyisimportanttoo.TheseconddimensionHofstedeindicatedistheuncertaintyavoidancewhichisthelackoftoleranceforriskandtheneedforformalrules.Theyfeelsafeandpridefulwhentheykeepworkinghardattheoneplacesoanexcellentmanagershouldkeephisemployeeawayfromunpredictablerisk.Onantherhandtheemployeewouldliketobeworkedwithingroupsratherthanindependentlycauseofthelessrisk-taking.Butinmostwesterncountries,highjobmobilityoccursinthosecountriessuchasUSA,Denmark,Singapore.Theythinkthejobwhentheychangetheirjobs,moreandbetterjobscanbehunted.Andtheycangetmoreexperiencecausetheylikechallenge.Acompetentmanagershouldpayattentionontherulessettingbetweendifferentuncertaintyavoidance.Themisreadingofthatmayaffecttheinitiativeandtheaspirationofthesubordinates.Thenthereisalsoalargediscrepancyontheinpidualism.Itisaconcernforyourselfasaninpidualasopposedtoconcernforthegroup.Thepriorityofself-concernorgroup-concernvariesfromdifferentcultures.Forexample,mostwesternemployeesliketoworkwiththeirownplanfordefendingtheirinterest.Thatisahighinpidualism.Theyjustsimplyworkintheirownways,followtheirownrules,andachievetheirownobjective.Itisgoodforacompanytogatherasmuchideasastheycanwhenstartinganewprogram.Buthowtomanagetheseinpidualstoreachthegroupgoalshouldbetheawarenessformanagers.Ithinkwhoisgoodatthisshouldbegoodatgrouping,troubleshooting,andcoordinatingskills.Cross-culturalmanagementisafascinatinglycomplexsubject.Crossculturalknowledgeandawarenesscanassistexecutivestoimprovemanagementskills.Moreimportantly,itcanalsohelpbusinessleadersmaketherightstrategicdecisions.TheabovethreedimensionsilluminatedthemostimportantculturaldifferencesthataffectonHRM.Internationalmanagersoughttobeabletoawarenotonlytheculturaldifferencebutalsotheinterculturalcommunication.转贴于免费论文下载中声明:本论文来自免费论文下载中心:200809/81894.asp免费论文下载中心所发布的论文版权归原作者所有,本站仅供大家学习、研究、参考之用,未取得作者授权严禁摘编、篡改、用作商业用途.。

10、因此,此时需要落实到对发展指数的评估上,如果企业基本发展或者有较大发展,则要分清其中的原因,或者拓宽自己在产业生态系统中的链条,或者提升自身在价值链条中的位置,或者拓展自身的综合管理能力。。

11、朱德熙(1986)对“进行”、“加以”等词的专项研究,目的之一就是“想说明书面语语法研究和口语语法研究应该分开进行,不能混为一谈。。

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